12/20/07
New Art Painted on Recycled Billboards to be Seen 40 Million Times in the New Year
LOS ANGELES— Peter Schulberg, founder of the non-profit Eco-
LogicalART Gallery (www.eco-logicalart.org) continues to aim sky
high in his determination to think outside the public art box. With
“ReVisions”, his recycled billboard art event slated for Los Angeles
and San Francisco, Schulberg’s “drive-by” art exhibit will be seen
over 40 million times in the New Year. The gallery and “street”
premiere of ReVisions will be on January 12, 2008 at 6pm.
The ambitious project, made possible with a grant from the Vinyl
Institute, and in association with display heavyweights Van Wagner
and CBS Outdoor, features 15 original art billboards that will go on
exhibit across the city of Los Angeles. Using actual data it is
estimated the works will be seen 750,000 thousand times by
daily—making it one of the largest public art events in LA history.
In the first hour more Angelino’s will experience the art than attend
any of the major LA art museums in a week.
While ReVisons opens in mid-January the “renewable imagery” art project kicks off informally on weekends starting December 1st when the public will be invited to the Eco-LA gallery to watch a dozen renowned, cutting edge artists painting an eclectic array of images “live” on the 14 by 48 foot billboards.
LogicalART Gallery (www.eco-logicalart.org) continues to aim sky
high in his determination to think outside the public art box. With
“ReVisions”, his recycled billboard art event slated for Los Angeles
and San Francisco, Schulberg’s “drive-by” art exhibit will be seen
over 40 million times in the New Year. The gallery and “street”
premiere of ReVisions will be on January 12, 2008 at 6pm.
The ambitious project, made possible with a grant from the Vinyl
Institute, and in association with display heavyweights Van Wagner
and CBS Outdoor, features 15 original art billboards that will go on
exhibit across the city of Los Angeles. Using actual data it is
estimated the works will be seen 750,000 thousand times by
daily—making it one of the largest public art events in LA history.
In the first hour more Angelino’s will experience the art than attend
any of the major LA art museums in a week.
While ReVisons opens in mid-January the “renewable imagery” art project kicks off informally on weekends starting December 1st when the public will be invited to the Eco-LA gallery to watch a dozen renowned, cutting edge artists painting an eclectic array of images “live” on the 14 by 48 foot billboards.
12/13/07
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